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Femmes des rizières

Africa Cambodia Femmes des rizières FGM

WeCare-Association – The Year in Review 2020

2020 was an extremely challenging year and we had to adapt our projects to the collateral damages provoked by the Corona pandemic.
Enclosed you find an overview of our current projects

Emergency Aid – Feeding Program
As many children in Cambodia and Kenya could not attend school because of national lockdowns, we supported local feeding programs in the Slums of Kitengela together with Agnes Gitonga who bought food and distributed it locally to her community.

Cambodia
In Cambodia we collaborated with local ngo avec and we were able to provide 30 families with emergency kits containing mosquito nets, rice, noodles, fish and soja sauce, soap and bast fiber mats. We had met these families who literally live on a dumpsite the year before and were shocked to see their living conditions.

Slums Kitengela
School and Women’s Vocational Training
WeCare-Association has been actively supporting Masai communities in the Rift Valley southeast of Kenya’s capital Nairobi for more than ten years. Our primary goals are to provide needy people with the ability to help themselves and to help them develop their self-esteem.
We began to support two projects by a wonderful mother-daughter team in Kitengela. The mother, Jane Gitonga, has been running a private primary school in Kitengela since 2014. The kids in the 10 grades originate from the slums of Noonkopir (Kitengela). These children are facing abuse, domestic violence, illness (HIV) and perpetual lack of financial ressources. Currently, 180 children attend her school and the the entire system depends on donations. Often, there is not enough money to pay for the teachers’ salaries and the rent. The school desperately needs furniture, teachers, schoolbooks, electricity, computers and food. Jane Gitonga who also acts as the principal of the primary school in Kitengela was very worried when her school was closed due to the lockdown. All of a sudden, 180 children were without a daytime structure, without education and above all without the only fix meal per day. And there were even more dramatic collateral damages: We heard from young girls willing to sell their bodies for a meal. Consequently, the number of teenage pregnancies was rising which always results in the end of the school education for the moms-to-be. As the social sanctioning mechanism of the school went missing, more cases of female genital mutilation were reported as well.

Daughter Agnes Gitonga runs a vocational training center for young women and strives not only to provide them with a training which will potentially provide them with a source of income but also to improve their self-esteem. So far, she managed to organize the training of 100 tailors and 40 hairdressers. Her project is also entirely financed by donations.

Femmes des rizières – Social Brand
This project aims to provide young tailors with a perspective to become financially independent by supporting them to develop and market products under the “Femmes des rizières” brand. Please visit www.femmes-des-rizieres.com .

Cambodia Children Empowerment Femmes des rizières

My trip to CambodiaFeatured

After more than 24 hours of travel, I arrived in Battambang on February 4th, 2020, tired but well. After a short rest at the hotel, I was picked up by Patrik Roux and we drove straight to the safe house, where I immediately started working with the seamstresses in the workshop.
Dara is very pregnant and her baby (probably a boy) is due at the end of February.

The mammoth task ahead of us is to transform Esther Enkelmann’s generous fabric donation into different styles for our upcycling project. Since we had already defined the production of an upcycling coat before my trip via Skype, I was able to inspect the first finished model upon my arrival and we spontaneously decided to make a matching bag as well. My godchild, Heidi, had to quickly jump in to be our model for the bag.

After dinner in the safe house, it was my honor to share some news with the kids. Patrik and Theavy had not yet told them about our planned trip to Siam Reap. The children were absolutely thrilled and loudly expressed their overwhelming joyfulness about this very welcome change.

The next morning, Theavy and I went shopping in the various markets. We found two pretty green patterned fabrics and Vichy patterns in different colors. Unfortunately, the availability of fabrics remains an unsolved problem. We are staying tuned!
At the market, we visited a young girl from the safe house who successfully completed the tailor training and is now working for a seamstress, as well as another graduate who runs her own business. As her sister sat pregnant on the floor and ironed, the owner’s little son crawled all around the floor. I wasn’t very comfortable watching!

Afterwards we got some local specialties like water cockroaches and silkworms (!!), tamarind and fish cooked in banana leaves. We also bought noodle soup-to-go from a woman with a mobile food stall. We then went to a grocery store specializing in foreign products, where we bought butter, flour, sugar and cocoa powder since we wanted to bake cakes and cookies together for the children.

The next thing on our to-do list was to take a look at a booth which sells sugar cane juice as we needed some inspiration for the a project in Kenya.

Chrabcrosang Elementary School was on our list for the next morning. The hardworking assistants, Soklida, Saya and Thida, together with some of the girls had already loaded the small truck with approx. 100 kg rice, 600 soy bottles, 600 fish sauce bottles, 100 water bottles, 200 soaps, 100 uniforms, 100 packs of noodle soup, 100 bags and 100 packaged school materials. All of the bags and the uniforms were made in the safe house tailors’ workshop. In fact, the children’s uniforms were custom-made as the studio keeps a file with all of the children’s measurements.
The decrepit and rickety small truck brought us to Chrabcrosang Elementary School, very close to the safe house. In this school, the NGO avec looks after 100 children from the poorest backgrounds. These visits, which take place every two months, are focused on preventing absences from school and motivating parents and students to attend school. Therefore, one parent or relative must also be present during the visit. The children sit in neat rows on the floor, sorted by class, and their relatives sit beside them. Theavy checks the absence lists and the students with the most days have to step forward with their relatives and justify their absences. A complex but also very effective process. In the end, the relief supplies are distributed. There are also school supplies for the entire school and small monetary gifts for the teachers.

In the afternoon, I was able to take a look behind the scenes when we visited some of the families of these students in their own homes. One mother had a completely swollen foot. It was green and her toes were discolored. The injury was already three weeks old. Despite severe pain, she could no longer go to the hospital because after two weeks it is no longer considered an emergency and she cannot afford regular treatment. This woman has a total of five daughters, with the oldest being an accounting student. She does not know how she will finance her daughters’ education, so it is quite likely that the eldest daughter will soon have to drop out of school and go to Thailand to earn money for the family.
All of the houses are extremely fragile and in poor condition. The house of one grandmother, who takes care of her granddaughter since both parents work in Thailand, is in particularly bad condition. But she seems very satisfied and content. Just watching the silent agreement between grandma and granddaughter was very moving. The puppies crawling around and wagging their tails added to this positive impression.

We then entered hell in the front courtyard. Several families live on the site of a garbage company, which stores their large equipment as well as garbage here. A fish is hung up to dry at the entrance gate and there is a strong smell of garbage everywhere.
Patrik ventured a little further into the interior of the dwellings and said that there was an overpowering, terrible smell which he could not identify but was sure was unhealthy, if not toxic. This visit left me shocked and speechless because the surrounding area was so much worse that what we had seen previously. The children, however, played happily and everyone happily posed for photos together. No one should have to live in such conditions!

Our next project was called “We bake cookies and cakes”. I naively assumed that it was an easy thing. Not even close! I hadn’t counted on the Cambodian stove. It was an older gas stove, which you could see. Of course, the furnace also had no temperature display and so we simply put it on high. We had already got the missing ingredients the day before and so I happily went to work. Another major challenge, especially when dealing with ingredients such as butter and chocolate, is the temperature, which is well above 30 ° C. The butter melted within a very short time and the chocolate soon melted as well. After Theavy and I got the cookies ready for baking, the moment of truth came: Usually, i.e. in my Swiss oven, the cookies have a baking time of 15 minutes. Well, in Cambodia it was 45 minutes … The next almond ring cake was partially a victim of the oven. Although I had put it on the lowest level and left it inside twice as long as in Switzerland, I failed to turn the mold … which led to a partially charred result. We then cut the burnt part out, which Patrik claimed was still edible….
With the second cake, I knew better. I positioned it in the middle of the gas oven and turned it several times. The result was a visually more appealing and, above all, completely edible cake.

Theavy and Patrik had decided to make educational use of the weekend trip to Siam Reap and announced that on Friday evening, the names of the children that were allowed to go with us would be announced. Over the course of the whole week, the children had been mulling over whether they would be allowed to ride or not, sometimes even packing their things. S. and M., 6 and 8 years old, had even expressed their concerns at the table every day about whether we would take them because they did not always brush their teeth. Theavy had drawn up a list of the names of vulnerable children that she was willing to take with her, but she expressed her dissatisfaction with certain behaviors and announced that she would hold one-on-one meetings the week after. In the end, only one boy fell through the grate: Unfortunately, he always stands out due to his aggressive behavior, and he has also injured other children. I felt sorry for the little boy and tried to put in a good word for him – to no avail. Patrik and Theavy insisted on the need to set an example of him, especially towards the other children, and not because they were convinced that this would change the boy’s behavior. In view of the fact that they are raising 35 children, I had to accept their decision, albeit with a heavy heart.
The excitement the next morning couldn’t have been greater at the safe house. The bus was already ready to leave. The majority of the children had boarded the bus and those who feel usually sick when driving had to find a place on the back of the pickup truck. Cambodian pragmatism!

More than three hours later, we reached Siam Reap where we went to a simple but clean place for lunch. The children spent the afternoon at the hotel pool. In the evening we went to a so-called Apsara restaurant, i.e. a huge restaurant for tourists with Apsara shows and a buffet. The restaurant was almost completely empty, as Siam Reap also lacks the large number of Chinese tour groups that are not granted travel permits due to the corona virus. One man’s joy is another man’s sorrow! Theavy was able to negotiate a very good price … especially for the smallest children. Patrik said with a smile that they had no idea how much the small children in particular could eat. This prophecy also came true and resulted in the smallest girls breaking the greatest records in eating ice cream: 10, 7 and 6 pops!!!
I was already aware that with 35 children, you have to exercise a different form of discipline than you so with only two. And yet I was so impressed by the exceptionally good behavior of the children: not only was the noise level in the hotel kept within limits, the children thanked us for each meal individually and the adults looked after the children in an exemplary manner, e.g. all small children were each designated to an older child and the two then walked hand in hand and there was no hint of a problem with this.
While I was having a glass of wine at the pool with Patrik, a huge surprise awaited me: Some of the older girls handed me some presents that they had made for me. It was sooo touching …
The next morning we first went to Angkor Wat and then to Bayon Temple. Again, I was amazed by the children’s incredible discipline.

Since I had several pieces of the Femmes des Rizières collection with us, we decided to combine the Sunday trip to the temples with a photo shoot for Femmes des Rizières. I had distributed the clothes the night before. It was so great to see how committed and eager the girls and young women were to preparing for the photos, posing and taking the pictures!

Unfortunately, it was time to say goodbye. It was wonderful! We all had a wonderful time together and not only the children have wonderful memories – but I do too!


Note: We had discussed in advance whether it would make more sense, for example, to buy a small motorcycle for one of the older girls rather than to go on this excursion. In the end, I decided that we would make the trip. These children all have such terrible backgrounds and we wanted to create some positive childhood memories. Of course, there was a trace of selfishness on my part when taking the decision. In any case, the memories of this trip with live on in everyone’s minds for a long time. The expenses for the excursion were privately covered!

Cambodia Femmes des rizières

Volunteering in Cambodia for Femmes des Rizières – a very personal report by Gabrielle Friedmann

A history about fashion…
A history about humanitarian and humanity…
A history about loving and sharing
Briefly: A wonderful history

 

Today my five months volunteering as the first designer for the brand «Femmes des Rizières» (Woment from the paddy fields) come to an end. «Femmes des Rizières» is the brainchild of the Cambodian NGO avec in close collaboration with Swiss based WeCare-Association.

Early in July 2018 I left Paris to travel to Cambodia. Already before this adventure began I was full of ideas and thoughts, I dreamed about it and I tried to imagine how it would be ….as I am a naturally optimistic person, my head was full of idylic images which even to me did not seem very realistic. Never in my wildest dreams could I have envisioned how extraordinary and exciting this mission was going to be.

 

Upon arrival at the Safe House of the NGO avec in Cambodia I found myself in the middle of a small paradise which has become home to 34 children and 3 substitution mothers over the course of the last 10 years. A safe heaven for these children who had to live through dangerous situations, injustices and fear in their earlier lives.

Between myself and the children things clicked immediately and the five months were filled with lots of fun and laughter and many very spicy dishes were shared as well – which occasionally were a huge challenge for me.

The close contact to these kids taught me that there is something that cannot be taken away even from poor people and that is joy. Joyfulness cannot be bought and you cannot loose it either. It might get out of sight occasionally but is always lingering somewhere close, somewhere inside the person.

Moreover, I am convinced that one of the main reasons for the SAFE House of the NGO avec being such a magic place is that upon arrival you perceive above all this joyfulness.

Then. My adventure as woman from the paddy fields…

In the beginning there were the tailors, the name of the brand, the logo and more goodwill than I had every seen before.

The tailors, who above and foremost are women from the paddy fields, have an incredible power and inspiring force. They are young, beautiful and often have at least two young children and they are fighting like lionesses about their survival now and never loose their smile when thinking about tomorrow.

Together we have developed a collection of a total of 27 models with 2 or 3 color variations for each model. An incredible achievement ! Every time I think about this collection I am overwhelmed by joy.

I would like to tell my former colleagues: Women from the paddy fields, you are beautiful and like Apsaras, those goddesses of feminity with their incredible force and their glow. I would like to thank you four for these five intense months: We have been working a lot but we also had a lot of fun and I just loved it !

Of course I hope, that this project will be successful and able to achieve its goal to provide young Khmer women with a work that is fairly remunerated and they can rely on. Those women really deserve it !

In particular, I would like to mention Susi (WeCare-Association), Theavy and Patrik (NGO AVEC), the three guardian angels of the project who were closely accompanying the mission and all people involved – and there were a lot of people ! Without the three of you the mission would not have been as extraordinary! You are witty, openminded, patient and interesting – I have to stop here as Patrik has told me often that too many compliments are boring😉. I consider myself very lucky having met the three of you and above all that I have been given the opportunity to participate in the development of this project.

Last but not least I would like to thank all those wonderful people I met over the last five months. I am leaving very proud of all our joint efforts and achievements. It was a wonderful story and I am completely overwhelmed.

Femmes des rizières Nasaru Learning Center

International Day of the Girl Child 2018

Since 2012 October 11th has been marked by the U.N. as the International Day of the Girl Child. This year’s theme is With Her: A Skilled GirlForce and aims to expand existing learning opportunities, chart new pathways and call on the global community to rethink how to prepare them for a successful transition into the world of work.
Internationally, there are 600 million adolescent girls that will enter the workforce in the next decade, more than 90% of those living in developing countries will work in the informal sector with very often low or no pay, abuse and exploitation.
Under the theme, With Her: A Skilled GirlForce, International Day of the Girl will mark the beginning of a year-long effort to bring together partners and stakeholders to advocate for, and draw attention and investments to, the most pressing needs and opportunities for girls to attain skills for employability.
We are trying to contribute to this global effort with two projects in particular. First of all the construction of the Nasaru Learning Center for Masai Girls in Iloshion, Kenya. Secondly, with the development of the social brand «Femmes des rizières » together with the Safe House in Battambang, Cambodia.
Nasaru should give young Masai girls the possibility to finish school and to qualify for higher eduation whilst being offered add-on training opportunities to improve their perspectives to provide for themselves and their families in the future.
The creation of « Femmes des rizières » will give young Cambodian women a potential source of income and job opportunity by producing handmade and sophisticated garments which are inspired by the beauty of the Cambodian temple dancers. « Femmes des rizières » not only is an opportunity for the women from the paddy fields but also for the women everywhere to dress themselves in an ethical and social way.

Stay tuned for more information about both projects….

Having fun during the fotoshoot for Femmes des rizières

Cambodia Education Empowerment Femmes des rizières

Femmes des rizières – A typical day in the life of Sophan

As we are about to launch the social label Femmes des rizières pretty soon, we would like to take the opportunity to get to know those Femmes des Rizières – the women of the rice fields, whom we had in mind when creating the brand name.
Sophan is a young Cambodian woman 25 years of age. She has been living in the Safe House since 2010 together with her two younger sisters. They share a room with 14 other girls and on a typical day she gets up between 05:00 and 05:30 o’clock as they have to do some homework with the younger children before they go to school. Sophan graduated from high school 4 years ago and right now she is already in her third year as a student at the university of Battambang with her major being management. She also benefits from the computer courses offered in the Safe House and is attending them in the morning and in the afternoon. Moreover, she teaches English at the Safe House to the younger children and she enjoys this a lot. During her lessons she tries to teach the children in a playful way and so they sing, dance and also play games – in English! On the weekends she has to continue her English studies at least for two hours. In her spare time she likes to ride the bike to the rice fields together with her friends from the Safe House or to just hang out with her friends. She is a very talented photographer and an avid reader. She also likes to play Volleyball. Her younger sister is 22 years old and is also already studying at the university with her major being English. She has also taken up teaching English at the Safe House. Her youngest sister, who is a little bit shy, is still in high school and she loves drawing and dancing. They have changed a lot since they arrived at the Safe House a couple of years ago and they have turned into very lovely, intelligent and well educated young women who are striving towards a bright future.

Cambodia Femmes des rizières

The making of “Femmes des rizières”

The concept for Femmes des rizières was developed in 2017. The idea about Femmes des rizières was to create a brand under which we can commercialize the work of the tailors’ atelier within the Safe House in Battambang, Cambodia. The tailors’atelier is now in its fourth year and there have been around 40 young women who have been trained to be a tailor so far.

The idea is to allow them to work independently and to earn their living in order to make them financially autonomous.

Once you have a concept it is extremely important to get some energy into the project, i.e. to involve people and to fill it with facts and activities. Among other challenges, the biggest challenges we were facing were two: we did not have a designer and we did not have the fabric.

We came up with a profile and a job description and placed a search online. We were overwhelmed by the number of extremely qualified applications we received. Consequently, we arranged one-to-one skype interviews with a number of candidates. In the end itw as clear, Patrik and myself had come to the same conclusion and we chose Gabrielle. For me it was like love at first sight. I was immediately intrigued by her natural and gay character. From the very beginning, Gabrielle showed a lot of enthousiasm for the project. The details were arranged rather quickly and after a short briefing and first encounter, Gabrielle was off to Cambodia on July 5th, 2018.

She was greeted at Siam Reap airport by Sophan Phoeun, who lives and works in the Safe House and who was chosen as Gabrielle’s interpreter and guide during her stay in Cambodia.

Gabrielle adapted rather quickly to her new home away from home and immersed herself immediately into the huge task at hand.

After a week she presented already her first inspiration boards for products as well as for dying techniques. One of her first big trials was the ecoprint project, ie dying with natural ingredients such as vinegar and plants and leaves. She then spend a couple of days to dye different fabrics and the results were very promising. The production of the first prototypes followed without delay.

 

In order to really fully immerse herself into Cambodia, its culture, landscape and people, she went to the capital Phnom Penh guided by Sophan where they also were on a scouting mission for fabrics.

Gabrielle was inspired by the paddy fields, the colorful markets, the beauty of the women on the rice fields who reminded her of the beautiful Cambodian Apsaras – half goddesses half dancers. Some of the adjectives she is using to describe the style of « Femmes des rizières » are white/aired, casual/elegant, handmade, fresh and natural.

The handmade of course is right at the core of this brand as we really want to provide the young tailors with a better future and above all with a perspective to become autonomous women who will be able to finance themselves and their families and thus will be able to take their own decisions.

Gabrielle then came up with the following brand introduction and definition of the future brand’s target group:

 

To all the Apsaras in this world

Similar to nymphs, fairies or even angels, the Aparas represent the pure and fragile side of feminity.

As goddesses they used to spend their time dancing, laughing and singing and in doing so they provided the world with the opportunity to contemplate their beauty. But times have changed and the Apsaras adapted. Study, work, travel… in their own interest they learned to hide occasionally.

But they never ceased to exist… and you know that because you are them – all women of this world.

You represent this new and discrete beauty, this delicateness one cannot get enough of, the sweetness of this planet, the Apsaras of the 21st century.

Femmes des rizières…

This brand is for you as well as for us. Friends, mothers, daughters, sisters or partners… this brand is about women and about the secret Apsara in every woman.

Here we are surrounded by paddy fields. No matter where, on the beach, in the mountains or in the desert …. There are extraordinary women everywhere.

Our creations come from the paddy fields but are for all the women in this world.

Eventually, the beauty oft he Krama stroke Gabrielle and she decided to make this wonderful garment into an integral part of the collection.

The Krama is a traditional Cambodian garment with multiple uses : it is worn as scarf, to cover the face as a protection from sun or dust, for decorative purposes, as children’s hammock… Traditionally, the kramas contain a gingham pattern of some sort. The Krama ist he Cambodian national symbol.

At this point, Gabrielle has decided to extend her stay in Cambodia and wants to spend an additional two months at the Safe House to really advance the project. We are very happy about her decision and will keep you posted….

Cambodia Femmes des rizières

Great News – Femmes des rizières!

We are so excited, we just can’t hide it!
Today we have great news for the further development of our «Femmes des rizières » project, which will provide young women in Cambodia with a perspective for an autonomous future. You can find details of the project here. We are very proud that we can now present the designer for the project. Her name is Gabrielle Friedmann and she is very talented and for three months starting on July 5, 2018, she will be working on the basis for the very first collection of «Femmes des rizières». Gabrielle is 22 years old and graduated from the famous fashion school L’Atelier Chardon-Savard with a bachelor degree in fashion design. She gained her first practical design experience during an intership at the Parisian avant-garde label «Minime» and working for the French ski and sportswear label «Black Crow» in Chamonix. Apart from her passion for design, she loves travelling, hiking, skiing, writing and music. Moreover Gabrielle is interested in philosophy and psychology and has recently developed a strong interest in stone healing (lithotherapy).

We have asked Gabrielle a couple of questions in writing to give her the chance to introduce herself and she will report regularly from Cambodia to update us on the project development.

We wish Gabrielle all the best and are looking forward to her first design proposals.

Now, it is up to the Gabrielle:

Q : Can you shortly introduce yourself ?
A : Hello, I am Gabrielle, I am from Paris and am 22 years old. I recently graduated from the Atelier Chardon Savard as a fashion designer and this formation gave me the chance to group many different activities around my great passion for fashion design.
Q: Why did you apply for the internship in Cambodia?
This intership was approximately (or totally) the intership of my dreams as it comprises a lot of things I like : creation, travelling and the chance to get to know Cambodia, discover a new culture and work on a beautiful project for a good cause.
Q: What are your objectives for Cambodia ?
A: For Cambodia, my objectives are to find the ideas and to create the products with the identity of            «Femmes des Rizières ». They have to be as creative as qualitative and also representative of the beautiful soul of this brand.
Q: Is there anything you are afraid of ?
A: I am rather excited than afraid. I can’t wait to be there on July 5th. Of course, maybe once I will be on the plane I will be a little nervous because this adventure is totally new for me but anyway, it’s fantastic !
Q: What is your biggest challenge ?
A: My biggest challenge will be the time as I will stay only for three months. Therefore, the biggest challenge will be to be inspired and effective at the same time.
Q: How do you like to spend your spare time ?
A: It depends on the mood , I like reading, drawing (of course !), making jewellery, sports, travelling…

Thank you very much, Gabrielle!

Enclosed you find a couple of Gabrielle’s designs: